Worcester joins OC and Wicomico  in sports alliance

Worcester joins OC and Wicomico in sports alliance

 

(June 27, 2014) Worcester County will join the Mid-Atlantic Sports Alliance to attract more amateur sports events to the area.

“I think this is one of the best things we’ve done in a long, long time,” said Bud Church, president of the Worcester County Commissioners, during their meeting June 17.

The commissioners approved the request of Recreation and Parks Director Paige Hurley to join Ocean City and Wicomico County, which are already alliance members. The alliance, Hurley said, “is a unique marketing approach.”

Each member of the alliance pays $10,000, a one-time cost to help market the effort to groups outside the region. After signing a memorandum of understanding with Wicomico County and Ocean City, the county’s cost of participation will be based on a sliding scale proportional to revenues generated in each jurisdiction.

Funds for the initial operating budget will be used to develop at Web site, provide funds for marketing, promotional materials and sales.

By joining the regional partnership and TEAM Maryland, the county will create opportunities to promote tourism and increase revenues. It will also allow the county to leverage resources and encourage development of amateur athletics and youth sports.

TEAM Maryland helps participating counties recruit sporting events and was largely responsible for bringing the DEW Tour to Ocean City, according to Hurley.

Either party may terminate the agreement by notifying the other parties in writing by March 1 of any year. Termination would be effective June 30 of that year.

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